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@ -75,15 +75,58 @@ function custom_canonical_url() { |
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} |
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} |
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/** |
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* Добавление событий контрибуции для FP Pixel |
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* только на боевом сайте АЕ |
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* */ |
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if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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/* Передача просто по url */ |
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* Добавление событий контрибуции для FP Pixel |
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* только на боевом сайте АЕ |
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*/ |
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if ($site_env->site_mode == 'production' && $site_env->site_region == 'ae') { |
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// Проверка на тестовый режим для метрик |
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function is_gp_test_mode() { |
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if (isset($_GET['gp-test']) && $_GET['gp-test'] == '1') { |
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return true; |
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} |
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if (is_user_logged_in() && current_user_can('administrator')) { |
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return true; |
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} |
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return false; |
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} |
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add_action('wp_footer', 'add_facebook_pixel_events'); |
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function add_facebook_pixel_events() { |
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// 1. Событие AddToCart (Добавление в корзину) |
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if (is_gp_test_mode()) return; |
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global $product; |
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// 1. ViewContent |
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if (is_product() && $product && $product->get_price() > 0) { |
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?> |
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<script> |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'ViewContent', { |
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content_ids: ['<?php echo $product->get_id(); ?>'],
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content_type: 'product', |
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value: <?php echo $product->get_price(); ?>,
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currency: '<?php echo get_woocommerce_currency(); ?>'
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}); |
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}); |
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</script> |
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<?php |
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} |
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// 2. InitiateCheckout |
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if (is_checkout() && !is_wc_endpoint_url('order-received') && WC()->cart && WC()->cart->get_cart_contents_count() > 0) { |
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?> |
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<script> |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'InitiateCheckout'); |
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}); |
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</script> |
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<?php |
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} |
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// 3. AddToCart |
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if (is_product() || is_shop() || is_cart()) { |
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?> |
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<script> |
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@ -95,9 +138,8 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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var productName = $button.data('product_sku') || |
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$button.closest('.product').find('.woocommerce-loop-product__title').text().trim() || 'Unknown'; |
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var priceElement = $button.closest('.product').find('.price .amount').text().replace(/[^0-9.]/g, '') || '0.00'; |
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var currency = '<?php echo get_woocommerce_currency(); ?>'; // Динамическая валюта
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var currency = '<?php echo get_woocommerce_currency(); ?>';
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// Событие для Facebook Pixel |
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fbq('track', 'AddToCart', { |
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content_ids: [productId], |
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content_type: 'product', |
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@ -105,7 +147,6 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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currency: currency |
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}); |
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// Событие для Google Analytics |
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window.dataLayer = window.dataLayer || []; |
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window.dataLayer.push({ |
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'event': 'add_to_cart', |
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@ -124,9 +165,35 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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}); |
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}); |
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</script> |
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<? } |
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<?php |
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} |
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// 2. Событие Purchase (Покупка) |
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// 4. AddPaymentInfo |
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if (is_checkout() && !is_wc_endpoint_url('order-received') && WC()->cart && WC()->cart->get_cart_contents_count() > 0) { |
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$currency = get_woocommerce_currency(); |
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$cart_total = WC()->cart->get_total('edit'); |
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?> |
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<script> |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'AddPaymentInfo', { |
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value: <?php echo $cart_total; ?>,
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currency: '<?php echo $currency; ?>'
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}); |
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window.dataLayer = window.dataLayer || []; |
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window.dataLayer.push({ |
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'event': 'add_payment_info', |
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'ecommerce': { |
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'currency': '<?php echo $currency; ?>',
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'value': <?php echo $cart_total; ?> |
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} |
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}); |
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}); |
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</script> |
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<?php |
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} |
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// 5. Purchase |
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if (is_wc_endpoint_url('order-received')) { |
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$order_id = absint(get_query_var('order-received')); |
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if (!$order_id) return; |
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@ -138,84 +205,57 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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foreach ($order->get_items() as $item) { |
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$product = $item->get_product(); |
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$items[] = [ |
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'item_id' => $product->get_id(), |
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'item_id' => $product->get_id(), |
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'item_name' => $product->get_name(), |
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'price' => $product->get_price(), |
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'price' => $product->get_price(), |
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'quantity' => $item->get_quantity() |
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]; |
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} |
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?> |
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<script> |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'Purchase', { |
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value: <?php echo $order->get_total(); ?>,
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currency: '<?php echo $order->get_currency(); ?>',
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content_ids: [<?php echo implode(',', array_column($items, 'item_id')); ?>],
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content_type: 'product' |
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}); |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'Purchase', { |
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value: <?php echo $order->get_total(); ?>,
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currency: '<?php echo $order->get_currency(); ?>',
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content_ids: [<?php echo implode(',', array_column($items, 'item_id')); ?>],
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content_type: 'product' |
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}); |
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window.dataLayer = window.dataLayer || []; |
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window.dataLayer.push({ |
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'event': 'purchase', |
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'ecommerce': { |
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'currency': '<?php echo $order->get_currency(); ?>',
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'value': <?php echo $order->get_total(); ?>,
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'items': <?php echo json_encode($items); ?> |
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} |
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window.dataLayer = window.dataLayer || []; |
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window.dataLayer.push({ |
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'event': 'purchase', |
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'ecommerce': { |
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'currency': '<?php echo $order->get_currency(); ?>',
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'value': <?php echo $order->get_total(); ?>,
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'items': <?php echo json_encode($items); ?> |
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} |
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}); |
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}); |
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}); |
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</script> |
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<?php |
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} |
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// 3. Событие AddPaymentInfo |
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if (is_checkout() && !is_wc_endpoint_url('order-received')) { |
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$currency = get_woocommerce_currency(); |
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$cart_total = WC()->cart ? WC()->cart->get_total('edit') : 0; |
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?> |
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<script> |
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document.addEventListener('DOMContentLoaded', function() { |
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fbq('track', 'AddPaymentInfo', { |
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value: <?php echo $cart_total; ?>,
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currency: '<?php echo $currency; ?>'
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}); |
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window.dataLayer = window.dataLayer || []; |
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window.dataLayer.push({ |
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'event': 'add_payment_info', |
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'ecommerce': { |
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'currency': '<?php echo $currency; ?>',
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'value': <?php echo $cart_total; ?> |
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} |
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}); |
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}); |
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</script> |
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<? } |
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} |
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/* Передача контрибуции со страницы "Спасибо" */ |
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add_action('woocommerce_thankyou', 'send_purchase_to_metrika'); |
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function send_purchase_to_metrika($order_id) |
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{ |
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if (!$order_id) |
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return; // Проверка, что заказ существует |
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function send_purchase_to_metrika($order_id) { |
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if (is_gp_test_mode()) return; |
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if (!$order_id) return; |
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$order = wc_get_order($order_id); |
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if ($order->get_status() !== 'processing' && $order->get_status() !== 'completed') |
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return; // Отправляем только для оплаченных заказов |
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if ($order->get_status() !== 'processing' && $order->get_status() !== 'completed') return; |
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$items = []; |
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foreach ($order->get_items() as $item) { |
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$product = $item->get_product(); |
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$items[] = [ |
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'id' => $product->get_id(), |
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'name' => $product->get_name(), |
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'price' => $product->get_price(), |
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'id' => $product->get_id(), |
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'name' => $product->get_name(), |
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'price' => $product->get_price(), |
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'quantity' => $item->get_quantity() |
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]; |
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} |
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// Получаем валюту заказа |
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$currency = $order->get_currency(); |
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?> |
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<script> |
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@ -233,7 +273,6 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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} |
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}); |
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// Яндекс.Метрика |
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yaCounter96481053.reachGoal('purchase', { |
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'order_id': '<?php echo $order_id; ?>',
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'order_price': '<?php echo $order->get_total(); ?>',
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@ -241,7 +280,6 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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'items': <?php echo json_encode($items); ?> |
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}); |
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// Facebook Pixel |
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fbq('track', 'Purchase', { |
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value: <?php echo $order->get_total(); ?>,
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currency: '<?php echo $currency; ?>',
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@ -253,6 +291,7 @@ if($site_env->site_mode == 'production' and $site_env->site_region == 'ae') { |
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} |
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} |
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// TO_DO: удалить, если не нужно |
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// Отключаем кэширование для страниц товаров |
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add_action('template_redirect', function() { |
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